Hey — It’s Charlie.

Welcome to the latest edition of Great Startups! Here’s what’s in store:

• Always Be Launching: The only strategy that stands the test of time.

• Why Personal Brands Are Overrated: And what actually drives growth instead.

• Andrew Chen’s Product Idea Playbook: Learn how to perfectly describe your next big thing.

• GTM Strategy, Simplified: A step-by-step guide to building from scratch.

• 34 Growth Tactics: Proven methods to snag your first 1,000 customers.

Get ready to dive into these power-packed insights for founders and growth enthusiasts!

Resources

• Why personal brands are overrated and what works better. (LINK)

• Andrew Chen on learning how to describe your product idea. (LINK)

• A guide on building a GTM strategy from scratch. (LINK)

• 34 growth tactics to get your first 1000 customers. (LINK)

• Why Brian Chesky doesn’t believe in 1-on-1 meetings (LINK)

ICYMI

• Anysphere acquired AI coding assistant Supermaven. (LINK)

• Opendoor lays off 300 employees. (LINK)

• The Good Glamm Group Finalizes Acquisition of The Moms Co. (LINK)

• Why Wiz rejected Google’s $23 billion acquisition offer (LINK)

• Nokia Acquires Rapid, Formerly Valued at $1B (LINK)

Quick Links

• A $1B Startup with 20B Views & No Funding—Here’s the Secret.

• $100K+ as an Indie Hacker: How They Quit the 9-to-5.

• Startup Marketing Hacks by Lenny Rachitsky & Alistair Croll

• Kevin Systrom’s 5-step pivot strategy behind YouTube, Slack, and Twitter’s success.

• How One AI App Founder Makes $20K+ Monthly—and How You Can Too!

🚀 Rockethub's Biggest Lifetime Deals Are Here! 🚀

Grab exclusive, game-changing deals on top business tools—handpicked just for you. New deals drop daily, giving you the time to evaluate and pick the best fit. Don’t miss out on these limited-time offers! HERE

Always Be Launching - The Only Strategy That Lasts

Forget the old-school "Big Bang Launch" where you hype up for one grand reveal. In today’s world of infinite feeds and short attention spans, the secret sauce is Always Be Launching. It’s about consistently sharing what you’re building—whether it’s wins, lessons, or cool features—bit by bit. Think of it as a relationship, not a one-night PR stunt. People don’t care much about your big announcement, but a steady stream of relatable, human updates? That’s how you get noticed.

The ABL mindset is simple: stop overthinking and start sharing. Post screenshots, customer shoutouts, or something new you learned. Be authentic—ditch the polished “corporate” tone. And don’t worry about perfection; the occasional fumble makes you real. Over time, these consistent updates build trust, buzz, and a community that actually cares about what you’re doing. It’s not about going viral once—it’s about being top of mind, always. (LINK)

Ok that’s it for this week, We keep refining our newsletter content, just hit reply to let us know what you think about this issue.